What You Need is Some Fresh Publicity*

Mystery/crime writer Margot Kinberg ties publicity with murder and mystery!

Confessions of a Mystery Novelist...

Publicity StuntsThere are plenty of times when people want to call as little attention to themselves as possible. That’s especially true if one is by nature a private person, or the matter is something personal, and one doesn’t want it getting around. But there are also times when publicity is exactly what’s needed. Whether it’s to sell a company’s product, tout a particular political candidate, or boost a particular cause, publicity can be very helpful. So, sometimes, people or companies do publicity stunts to call attention to themselves.

I don’t have to tell you how often that happens in real life. And it happens in crime fiction, too. Space only permits me to share a few examples; I know you will think of many more.

Agatha Christie took part in a publicity stunt to boost tourism on the Isle of Man. She wrote a short story called Manx Gold, in…

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